Analyses, guides and news on agentic AI, SEO/GEO, AI websites and international business.
ChatGPT is losing market share to Gemini and Claude. Citations, AI Overviews, referral traffic and advertising: the Similarweb data reshaping SEO and brand visibility in 2026.
AI has revolutionized market analysis â not yet business development. Why most AI platforms for export stop at the report, and how to build a real international sales pipeline instead.
According to Harvard Business School research (Das Narayandas and Shunyuan Zhang), at least 30% of generative AI projects are abandoned due to employee resistance, not technical failure. Here are the concrete levers for successful adoption, especially in SMBs.
The WTO, ICC and MIT converge: AI is already transforming international trade, but the adoption gap between SMEs and large companies remains the real risk to close.
DHL's 2026 E-Commerce Trends Report shows cross-border shopping accelerating worldwide, with AI increasingly mediating the purchase journey. Here's what it means for merchants who haven't yet automated their e-commerce presence.
Prism simultaneously translates your webinars and meetings into up to 30 languages, in real time, for up to 500 participants. No interpreter, from the browser. From âŹ9/session.
Google added a new Agentic Browsing category to Lighthouse and PageSpeed Insights in 2026. What it means for B2B and export websites, and how to prepare for Agentic Engine Optimization.
Language barriers cost export companies deals every day â slowing meetings, forcing simplification, and blocking new markets. Gemini 3.5 Live Translate changes the equation with real-time AI translation across 70+ languages. Here is what it means for B2B sales teams.
One statistic sets the scene: when a Google AI Overview appears, the organic CTR for position 1 drops 61% â and Google Ads CTR on the same queries collapses 68%. A complete state of play on AI Ads in France 2026: Google AI Mode, Perplexity, ChatGPT Ads.